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Children: 17,234 Images

Religion: 12,254 Images

Fauna: 15,034 Images

Flora: 100,234 Images

Farming: 17,234 Images

Craft: 122,254 Images

Traditional Music: 18,190 Images

Traditional Dance: 16,789 Images

And hundreds of thousands more slides on Historical Sites, Lakes, Mountains, Forrest, Rivers, Sea, Beaches, People, Business, Industry, Sports, Traditional Music Instruments, Ancient Heritage, Ceramic, Painting, Transportation, Cuisines, Spices and anything else which are so Indonesia.







The Most Interesting Thing About
IndonesiaImage.com Is Not The Fact
That We Give You
 

99.9% OFF

of Slide Rental Price, But the Fact That

More Than 50%

of Our Net Profit
Are Used for GOOD DEEDS.

FOREWORD

Indonesia Image is founded by people who want to do something for their country and help making poor people's lives better.

To do so, we don't count on charities or other people's pity. We believe, they are our own brothers and they deserve to be fortunate the elegant way. This can only be achieved through honesty, integrity, dedications, hard work, smart work and professionalism.

This can only be achieved through our own business which could generate huge cash to support the efforts.

Therefore, if you catch us up at this stage, congratulations! You can be our partners in helping millions of Indonesian people fight poverty and hunger. 

But, still, this is a business proposal. We are not asking you for charities. If you buy our shares, it means you will also own the company and you've already had a hand in making it happen. 

If we make money, you make money. You get full dividend after expenses and tax and everything. If you buy 10% shares, you get 10% dividend. 

The part that says "More than 50% of our net profits are used for good deeds" is taken from our part. Not yours.

Here is our proposal.

BACKGROUND

  • Indonesia is a very rich country.
      Around 13,000 islands.
      Around 450 languages.
      Around 250 cultural regions.
      Hundreds of tribes and ethnic people.
      Countless of customs, cuisine types, cultural & art works, rare species of flora and fauna, historical sites, etc.

  • Right now, we have around 120,000 slides of these treasures of Indonesia that are ready to be on-line (accessed by internet users around the world).

  • It is very expensive to rent a slide for a purpose (At Image Bank, it costs you around US$ 100 to rent 1 slide for, let’s say, running an ad for a year. This number will grow, if you want to use it for other purposes as well.)

  • We believe that people around the world find Indonesia so exotic and want to explore its treasure for their own delights. And many of them are Internet users.

  • Today, the number of Internet users all over the world has increased fantastically up to more than 400 million.

  • Up to the end of the year 2001, on-line spending is estimated more than US$ 515 billion, according to Yahoo Research.

  • In the next few years, the numbers of world’s Internet users and their on-line spending are forecasted to grow even more dramatically.

  • In the second half of the year 2000, broadband issue is no longer an issue. It has materialized. Thanks to satellite, nowadays people can surf the net for 24 hours a day, without telephone cost and no browsing time.

  • Moreover, it allows us to upload and download megabytes data in seconds.

  • Many world-class dotcom companies offer a complete range of excellent services to set up and run a successful e-business and e-commerce.
  • Once we hire them, they will provide us with sufficient experts and technology to run a successful e-business our way.

  • They will take care of all of our e-business/e-commerce needs, such as:
      Web design with limitless pages.
      Domain name.
      Web hosting.
      Sufficient storage for thousands of slides.
      Sufficient system and equipment set up.
      Promoting our Web site to millions of target audiences.
      Encouraging the visitors of our Web site to buy our services.
      Developing our Customer Database and Customer Relationship Management.
      Setting up a secure payment system.
      Analyzing our Web site’s success.
      And more.
  • This situation has inspired us to come up with an innovative idea for a new dotcom company to take advantage of the era of Internet Revolution.
  • As a start up, we are now in the stage of finding out the right “angel investor” to make the idea a reality and a success.

  • We hope it will be you.

BRAND NAME

  • Art Indonesia Photography.

DOMAIN NAME

THE IDEA

  • Getting as much US$ income as possible from the internet users all over the world by selling certain numbers of high resolution scanned-images of Indonesia’s Wonders through a very low Web site’s membership fee.

  • In other words, we turn high-resolution scanned images into consumer goods.

  • Our target audience computers are our stores.

  • Our Web Site is where customers can find thousands of low-resolution images of Indonesia’s wonders arranged in such an interesting, educative and informative way.

  • Unless they become members of our web site, they cannot have access to utilize the high-resolution version of the displayed images.

  • Therefore, our main goods are not images. Our main goods are our Web Site paid memberships called Indonesia Image Privilege Membership.

  • Our job, therefore, is to persuade them to open our stores (visit www.art-indonesia-photography.com).
  • And buy our goods (become members of Indonesia Image Privilege Membership.
  • It is a new and much cheaper way (more than 99% off) for renting slides.
  • This way we make available high-resolution good quality images for everyone. For every purpose. Around the world.

HOW DOES IT WORK?

  • First, we design and build our Web site (indonesiaimage.com) in the best possible way, using the expertise of world-class e-business institutions.

  • Secondly, In the Web Site we display thousands of dazzling images off all that beauty and exciting about Indonesia.
  • Then we invite our target audience all over the world to visit our site, give them our irresistible offer and persuade them to become our members, through a thorough Internet Marketing Communications campaign.

  • There are 6 types of memberships: 

  • Free Membership: They cannot download our High-Res Slides but they can download our Low-Res ones. 

  • 2-Star Membership: They pay $10 and for one year they can download 10 High-Res Slides. 

  • 3-Star Membership: They pay $30 and for one year they can download 35 High-Res Slides. 

  • 4-Star Membership: They pay $60 and for one year they can download 75 High-Res Slides. 

  • 5-Star Membership: They pay $120 and for one year they can download 160 High-Res Slides.

  • Life Time Memberships: They pay $1,000 and every year they can download 1,000 High-Res Slides as long as their life time..

    For every type of PAID MEMBERS we give several bonuses worth from $200 to $1,500. 

  • Here are the types of bonuses: FREE ebooks, FREE software, FREE vacation certificate, FREE hits counter, FREE reports, FREE virtual office, and more.  

  • To become a member of our Web site the target audience should fill in a registration form (from which we can build our own Customer Database) and pay fee for the type of membership they choose.

  • Each image will be sent in 350 dpi resolutions, 8 cm X 12 cm size.

  • They can use it for personal purposes, such as making birthday cards for their beloved ones or printing it on their T-shirts, etc.
  • They can also utilize it for business purposes, such as advertisements, publishing, merchandising, graphic design, printing, etc.

  • Those images are royalty free but not exclusive, which means other members who are interested in the same images can utilize them as well.

  • If they want to retain the exclusive right of those images, they should pay US$ 100 per image per year.

  • If they need more than what they are entitled to, they should pay US$ 3.5 per slide they choose.

  • These prices are not refundable. If they change their minds on particular images they have already chosen, we’ll ask them to re-choose from the displayed ones. Well, it’s only US$ 3.5 per additional image.

  • If they need bigger dpi and size for the images they choose they will be charged with additional fees, which depend on the dpi and size they demand.

  • If they cannot find the images they need from our Web Site, they can assign us to get them what they want. They will be charged US$ 300 per frame they approve.

  • If they decide to reproduce the slides, they will be charged US$ 200 per slide.

  • By changing the way millions of internet users around the world get high resolution scanned images they need once and for all, we make them think that our Web site is giving them a great opportunity to have great fun and earn great profits for only a low low price!

  • Therefore, they are willing by heart to become members of Indonesia Image, either free or paid, and spread the word around.


HOW OUR MEMBERS PAY THEIR BILLS

  • Debit/credit card transactions.

  • Checks.

  • Bank transfers.

  • Western Union services.

HOW OUR MEMBERS GET THEIR IMAGES

  • When they become our Privilege Members, either 2-Star or Lifetime, we will give them an ID and a PASSWORD.

  • They can use them to login to our Privilege Members Area.

  • Once inside, underneath every image displayed there is a link that says: "Download Hi-Res Image". 

  • They simply click the link to download the high resolution version of the image they want.

  • Before that, we will remind them to get sufficient e-mail storage to be able to receive those images.

  WHY ARE WE DOING THIS?

  • We want to raise as much profit as possible in the right, honest and fair way, to help poor people get better lives.

  • By composing the images in a certain way, we want people around the world to understand Indonesia better and have a positive image of our country.

  • We want people all over the world know that Bali is just a province of Indonesia and provides only some of Indonesia’s countless wonders.

  • We want to increase our country’s income in US$.

  • We want our Web site visitors to benefit from our services in a positive way.


WHAT WILL OUR WEB SITE BE IN THE FUTURE?

  • In the next ten years, we want our Web site to be one of the world’s most profitable Web sites and one of the most visited ones.

  • If it happens to be a huge success, unlike many other start-ups, we don’t intend to make an IPO. Not even in Nasdaq.


OUR BUSINESS PRINCIPLES

  • Good morality and conscience.

  • Honest, fair and transparent.

  • Professional, skillful and dedicated.

  • Deliver what we promise. On time.

  • Keep customers satisfied.

  • Keep all parties involved satisfied.

  • Excellence in all aspects.


OUR CORE BUSINESS

  • For the initial stage, we are just selling Indonesia Image Privilege Memberships. Plus many other photography services. So it’s a community of those who love to utilize high-resolution scanned images store. It is a photography business. Not Internet business. Yet.

  • As our business grows--if our images already cover most (if not all) aspects of Indonesia; if we can deliver accurate, interesting, educative, simple and short writing for each image; and if the traffic to our Web site is pretty heavy per day, we can diversify our business into a real Internet business. We can become a content provider dotcom company.


OUR ADDITIONAL BUSINESS

  • Even from the very first stage, we can cooperate with travel related companies to arrange travel packages.

  • These packages are designed for our Web site visitors who would like to visit Indonesia, after they experience Indonesia’s wonders from our Web site.

  • Our Web Site can become a media where companies can run their banners ad campaigns.


WHERE DO OUR REVENUES COME FROM?

  • Indonesia Image Privilege Membership fee.

  • Exclusive rights US$ 100 per image per year.

  • Special order (size and dpi)

  • Slides repro US$ 200 per slide

  • Photography assignments US$ 300 per frame

  • Advertising fee from advertisers in our Web site.

  • Commission fee from travel related companies.

  • Affiliated Web Sites fee


WHAT DO WE WANT TO ACHIEVE
YEAR BY YEAR?

  • Year 1: 18,000 members.
                 1,800,000 visitors.
                 US$1,000,000 Revenues.

  • Year 2: 36,000 members.
                 3,000,000 visitors.
                 US$2,000,000 Revenues.


WHAT DO WE WANT OUR OFFLINE AND ONLINE INTERNET MARKETING COMMUNICATIONS CAMPAIGN TO ACHIEVE?

  • To establish a strong Brand Awareness and Brand Preference to Indonesia Image in the minds of our target audience

  • To strongly persuade them to visit our site.

  • To strongly convince them to become our Privilege Members.

  • To make them feel great as our Privilege Members.

  • To strongly motivate them to become our active Resellers.


WHO IS OUR TARGET AUDIENCE

  • By Demography:
     
  • Primarily:
    1. Internet users from Dutch. Especially Indo-Dutch. Currently there are 800.000 of them living in Holland right now.
    2.
    Internet users from Japan, Australia, USA.
     
  • Secondary:
    Internet users from Brazil, Germany, Korea, Malaysia, Singapore, Taiwan, China, Brunei, Far East countries, etc.  
     
  • By Hobbies:

  • Primarily :  
    Travel, Flora, Fauna, Sports, Arts, Customs, Crafts, Antiques, etc.
  • Secondary : 
    Historical sites, Magical things, etc.
       
  • By Professions:
     
  • Primarily : 
    Advertising people, Media people, Publishing people, Printing people, Photography people, Travel people, Scholars, Professors, University people, etc.
  • Secondary : 
    Jobless people, ordinary housewives, dads, kids, grandpas and grandmas.
     


WHAT CUSTOMERS GET FROM OUR WEB SITE?

  • Thousands up to millions of high resolution scanned images (what the internet users see on-line is the low resolution version), which are divided into these categories:

  • Natural Beauty, Customs, Crafts, Art, Transportation, Flora/Fauna, Cuisine, Architecture, Traditional Clothes and Accessories, Travel, Tribes, Ethnic, Historical Sites, Industry, Rarities, Commodities, Culture, Weaponry, Cities, Life Style, Festivals, City People, Village People, Sport, Old Days Heritage, Present Creations, etc.

  • Travel packages for members who want to visit Indonesia.

  • The sound of traditional Indonesian music equipments. (Later on).

  • Video clips of cultural things. (Later on).

  • Do-It-Yourself design program. (Later on).

  • Photography Assignments

  • Slides Repro

  • Special Order Facilities

  • Free e-mail

  • Give away program

  • Chat room

  • Banner ads exchange program

  • Link exchange program

  • Member-Get-Member program

  • Interesting content writing

  • Whatever contents about Indonesia which could enrich our site.

  • Get a great opportunity to earn up to 9-figure income by becoming our referral or reseller. 

WHAT DO WE WANT OUR TARGET AUDIENCE TO PERCEIVE US

  • IndonesiaImage.com is the only Web Site in the world that provides a complete range of Indonesia's wonders through thousands up to millions of images. 


WHO IS OUR COMPETITIONS

  • Directly : 
    None.
  • Non-directly : 
    All other photo galleries which provide images or slides for rent.
     


HOW TO ACHIEVE OUR YEARLY GOAL?

  • Write a thorough business plan and goals.

  • Provide excellent contents.

  • Build an excellent Web site using world-class experts.

  • Publish the site through a well-thought, well-planned and well-executed on-line and off-line Integrated Advertising & Marketing Communications Campaign (A & MCC).

  • Learn what’s working and what needs improvement.

  • Fix it!

  • Plan our next steps.

  • We will explain about it in details in our Marketing Activities section below. 


MARKETING ACTIVITIES:

  • Use maximally our Web Position Gold or Site Promoter submission software or hire Search Engines Submission company to take care of all of our Search Engine Submission business to hundred thousands of search engines, including the 8 hottest Search Engines and Directories, such as:

    Alta Vista = over 8 million searches per month
    Excite = over 10 million searches per month
    HotBot = over 1.4 million searches per month
    InfoSeek = over 9 million searches per month
    Lycos = over 5 million searches per month
    Northern Light = estimated between 1 to 2 million searches per month
    . 
    Webcrawler = over 2.4 million searches per month.
    Yahoo = estimated over 12 million searches per month.


    By doing so, we expect to be listed at the top 10 position of every categories and keywords we submit. If we can do it consistently, from this effort alone we may generate hundred thousands of traffic every year.

  • Do several banner ads campaigns (including Banner Exchange programs) in Web Sites which offer free and paid banner ads exposures. These Web Sites should be the ones in which our target audience hang out.

    In Yahoo alone, there are:
    5731 sites under the keyword "photography"
    9242 sites under the keyword "images"
    5304 sites under the keyword "culture"
    23302 sites under the keyword "art"
    91 sites under the keyword "Indonesian Art"

    The list could go on and on…


    Provided that our Banner Ads are excellent and we put them on the right sites in the right positions, generating tens of thousands of qualified traffic to our site every month is not hard. 

  • Do E-mail Marketing campaign by using the services of companies which have opt-in email lists of our target audiences.

    Believe it or not, some companies have more than 1 million opt-in (the owner chose to be given offers) email addresses. Our task is to find the companies who have at least 10,000 of our target audience email addresses and advertise with them. 

    Provided that we could send to our target audience a world class looks with killer copy email campaign, and we consistently send our follow-up mailings, it is not unusual to expect another tens of thousands of visitors to our site every month.
     

  • Publish our own Newsletters about Photography, art, culture, historical sites, rare species of flora and fauna and traveling in Indonesia to build our own huge opt-in email lists. 

  •  Distributing FREE information and FREE articles to some e-zine companies that have large numbers of subscribers which are our target audience.

    The amazing fact is, there are more 90,000 e-zines right now and the numbers keep growing with lightning speed every day, and they are all hungry on rich content articles. Some e-zines (electronic magazines) are reported to have around 500,000 subscribers. And, we believe, there are a few thousands of them which covers photography and travel subjects. 

    Imagine how many traffic we could generate for FREE:
    If one article which contains an excellent ad about our site are read by 500,000 subscribers from one e-zine and generate, let's say, 5% response, it means we are generating 25,000 visitors. 

    What if we write several excellent articles and get published in several hundreds or thousands of well targeted e-zines? The traffic we would generate is unlimited. 

  • Do hundreds of internet classified ads in thousands of free and paid classified ads media. Some classified ads sites are extremely effective. Some are not. The most effective ones are: Yahoo Classified, AOL Classified and Compuserve Classified.

    Provided that we could come up with killer classified ads campaign and we send hundreds of them to thousands of free and paid classified ads every week, another thousands of visitors every month are most likely driven to our site. 
     

  • Marketing our Web Site through On-line Services, such as: AOL, MSN, Compuserve, etc. We can do this in three ways:
    Advertise in the classified ads
    Upload our free articles in their forum libraries
    Post and get involved in forum discussions
    .
     

  •  Marketing our Web Site to thousands of News Groups majoring in photography and travel. There are thousands of them which accept commercial ads. It is a very selected tool. We might not get huge traffic from this one. But those who visit our site are definitely our primary target audience.

  •  Persuade thousands of Web Site owners whose sites are visited by at least 10,000 of our target audience daily to put a link to our Web Site in theirs, for FREE 5-Star Membership of Indonesia Images Private Club.

    Imagine how many potential traffic we get EVERY DAY, if we could persuade just 500 of those site owners to put our link that says "Save More Than 99.5% On Slides Rental," on a good position in their Main Pages? 

  • Persuade Some big guys in Photography and Traveling business, such as Kodak, Fuji Film, Konica, Leica, Canon, Orbitz, Singapore Airlines, Cathay Pacific, etc., to trade links or banner ads with us for 3:1 ratio. It means we have a link that leads back to our site in theirs and they have links in our site which lead to their sites and it means for three banner impressions they get in our site, we get one in theirs. 

  • Run our own affiliate/referral/reseller program. We can do this with MLM style. Anyone can be our resellers. Either Free or Paid members. And they can sign up for FREE.

    Once their applications have been approved, they will be given the duplicate websites with the URLs which contain their referral IDs. 

    If they want to earn enormous cash, they should advertise their given websites as effectively as possible. WE PAY THEM NOTHING UNLESS THEY GENERATE SALES. For each referral who becomes a Paid Member from their website, they will get 10%. If this referral gets another one he and his up-line also get 10% and the same thing goes through up to 6 LEVEL DEEP. 

    This is the illustration of this program (to make it simple we only take Lifetime Membership, for an example. It means for every Lifetime Member a referral generates, he gets $100): 

    If you become a referral and you generate 10 Lifetime Members who also become your referrals and each of your referrals also generate 10 Lifetime Members who becomes your referrals' referrals… and this process continue up to 6 levels deep, here are what you will get: 

    You
    Level 1 : 10   = 10 X $100   = $1,000
    Level 2 : 100 = 100 X $100  = $10,000
    Level 3 : 1,000 = 1,000 X $100  = $100,000
    Level 4 : 10,000 = 10,000 X $100  = $1,000,000

    Level 5 : 100,000 = 100,000 X $100  = $10,000,000


    Level 6 : 1,000,000= 1,000,000 X $ 100 = $100,000,000

     
    NOONE IN INTERNET SO FAR OFFERS THIS KIND OF OPPORTUNITY. 

    If one referral can generate US$100,000,000 for himself with only 10% per sale, how much will we gain from his effort? 
     

  • Persuade all owners of successful internet MLM programs, such as Six Figure Income (more than 2 million members); Leaders Club, DHS Club, Going Platinum, Good Life Network International, etc., to include our FREE and PAID Membership into their programs. 

  •  Run A Viral Marketing Campaign. We write 10 to 20 e-books on various subjects related to our site. We give an independent domain name to each e-book. We sell them with prices between $19,95 and $49,95 each. We promote them a lot, so people will know that those books have real values. Anyone who buys those e-books have a full re-sell, re-print or re-distribute rights. They can also give them for free to promote their own sites or programs. Only with one condition: They cannot change even a single period in those e-books.

    After that, we give those e-books as FREE BONUSES to those who sign-up as PAID Members. The more they re-sell, re-print and re-distribute the e-books, the more popular our site is to our target audience. 

    Because in every single e-book there are our unchangeable killer ads for our site! They spread like viruses. That’s why it is called Viral Marketing. 

  • Do all the mentioned Marketing Activities as consistently, persistently and maximally as possible, track all the results with our AssocTrac software so that we know which one is effective, which one is not, and act accordingly. 

  • This way, getting thousands of PAID MEMBERS isn’t a dream. It is as real as the morning sun! 


HOW MUCH WILL WE GAIN IF WE SUCCEED?

YEAR 1:

  • Let’s say, for the first six months we are still in the process of perfecting our site and get US$ 0 income.

  • We start to gain revenue since the seventh month.

  • Let’s say the revenue comes only from membership fees and banner ads fees.

  • Let's say that our Web Site is built as planned 
  • And let's say that we do our Internet Marketing and Communications campaign the right way as explained above.
  • Here's what we could expect:

    WORST CASE DAILY TRAFFIC ESTIMATION FROM MONTH 7 ONWARD 
  • 10,000 Visitors daily or

  • 300,000 Visitors monthly or

  • 1,800,000 Visitors annually

    WORST CASE CONVERSION RATIO FROM VISITORS TO PAID MEMBERS (MONTH 7 ONWARD) 

  • 1%

  • It means 100 PAID Members daily or

  • 3,000 PAID Members monthly or

  • 18,000 PAID Members in Month 12.

    WORST CASE ROUGH ESTIMATION (%) OF MEMBERSHIPS SOLD FROM MONTH 7 TO MONTH 12 

  • 2-Star (14.3%)  = 14.3% X 18,000 X $10  
    = $ 25,740

     

  • 3-Star (35.2%)  = 35.2% X 18,000 X $30  
    = $190,080
     

  • 4-Star (30.1%)  = 30.1% X 18,000 X $60  
    = $325,080
     

  • 5-Star (20.3%)   = 20.3% X 18,000 X $120 
    = $438,480
     

  • LifeTime (0.1%) = 0.1% X 18,000 X $1,000  
    = $ 18,000
     

  • Total  = $997,380

    WORST CASE ROUGH ESTIMATION (%) OF BANNER ADS REVENUE FROM MONTH 7 TO MONTH 12 

  • Pages sold               = 20 Pages

  • Ads in each page    = 5 Banner Ads

  • Price per month       = $100

  • Monthly income        = 20 X 5 X $100 = $10,000

  • Income in month 12 = 6 X $10,000 = $60,000

    WORST CASE TOTAL REVENUE FROM MONTH 7 TO MONTH 12 IN YEAR 1:

  • $997,380 + $60,000 = $1,057,380

YEAR 2:

  • Let's say, for the second year, we follow the pattern we've set for year 1. 

  • And let’s say the revenue also comes only from membership fees and banner ads fees.

  • Here's what we could expect:

    WORST CASE DAILY TRAFFIC ESTIMATION FROM MONTH 7 ONWARD 

  • 10,000 Visitors daily or

  • 300,000 Visitors monthly or

  • 3,600,000 Visitors annually

    WORST CASE CONVERSION RATIO FROM VISITORS TO PAID MEMBERS (MONTH 7 ONWARD) 

  • 1%

  • It means 100 PAID Members daily or

  • 3,000 PAID Members monthly or

  • 36,000 PAID Members in Month 12.

    WORST CASE ROUGH ESTIMATION (%) OF MEMBERSHIPS SOLD FROM MONTH 7 TO MONTH 12 

  • 2-Star (14.3%)  = 14.3% X 36,000 X $10  
    = $ 51,480

     

  • 3-Star (35.2%)  = 35.2% X 36,000 X $30  
    = $380,160
     

  • 4-Star (30.1%)  = 30.1% X 36,000 X $60  
    = $650,160
     

  • 5-Star (20.3%)   = 20.3% X 36,000 X $120 
    = $876,960
     

  • LifeTime (0.1%) = 0.1% X 36,000 X $1,000  
    = $ 36,000
     

  • Total  = $1,994,760

    WORST CASE ROUGH ESTIMATION (%) OF BANNER ADS REVENUE FROM MONTH 7 TO MONTH 12 

  • Pages sold               = 40 Pages

  • Ads in each page    = 5 Banner Ads

  • Price per month       = $100

  • Monthly income        = 40 X 5 X $100 = $20,000

  • Income in month 12 = 12 X $20,000 = $240,000

    WORST CASE TOTAL REVENUE FROM MONTH 1 TO MONTH 12 IN YEAR 2:

  • $1,994,760 + $240,000 = $2,051,760


WHO WILL WORK TO MAKE IT COME TRUE?

  • Board of Commissioners

  • Board of Directors

  • President Director
      Secretary

  • Head of Finance Department
      Accountant/Treasury
      On-line Transaction Officer

  • Head of Content Department
      Photography Officer
      Article Officer
      Graphic Design Officer
      3 Scanning Staffs

  • Head of Marketing Department
      Head of Off-line Marketing Officer
      Head of Advertisement Officer
      Head of On-line Marketing Officer

  • Head of Travel Related Department
      Travel Office

  • Head of Photography Network
      Library & Archive Officer
      Photography Assignment Officer

  • Head of Photography Research
      Associate Agency Officer
      Program Development Officer

  • Head of IT Support
    - IT Programmer Officer
    - Technical Support Officer
    - Research & Development Officer
     

  • Head of Customer Satisfaction Department
    - Database Officer
    - Customer Service Officer
    - Customer Research Officer

  • Head of Human Resources Department
      General Affair Officer
      Couriers
      Drivers
      Office boys

    We must run IndonesiaImage.com with this structure once it was established smoothly. But until then, we are planning to do it with only six men. 


HOW MUCH FUND DO WE NEED TO SUCCEED?

  The following are the numbers we need, if we have to start from scratch. No slides yet. No computers. Nothing.

  • For the first year, we need to have paid-up and working capitals around Rp 3 billion. Most of them will be spent in the first eight month.

  • From the ninth to the twelfth month, our revenue, we expect, will cover all of our expenses.

  • Total expenditure in the first year will be Rp 6,429,500,000. 

1.   Production                      1,257,400,000

2.   Marketing                       1,150,000,000

3.   Compensation                2,379,700,000

4.   Occupancy                        380,000,000

5.   Finance & General         1,012,500,000

6.    Other Operating Exp.        249,900,000


Fortunately, we are not starting from scratch. The following are what we've got right now:

  • 120,000 Slides about several aspects of Indonesian wonders.

  • (By the time it is written, we are about to buy 1 Computer--Pentium III, 733 Mhz--, 1 CD-Writer, 1 Scanner that is able to scan slides. It makes us have...) 2 Pentium computers

  • 2 CD-Writers

  • 2 Scanners which are able to scan slides

  • 2 Modems

  • 1 Telephone Line

  • CBN Internet Access

  • + 150M office space

  • 2,000 Watt of electricity

  • 6 Men who are willing to work without salary before the company earns some money. Monthly transportation allowance only will do for them.

  • The revolutionary idea on slide rental business

  • The skill for enriching the contents

  • The skill for marketing all products

  • The key-people who will run the business


Therefore, to start this web site up and running as we expect on a shoestring budget, the following are what we need:

  • Hardware                                   Rp  84,265,000

  • Software                                     Rp  29,690,000

  • Web Design & Hosting             Rp  52,670,000

  • Occupancy                                 Rp  38,400,000

  • Production                                  Rp 15,000,000

  • Transportation Allowance         Rp  54,000,000

  • Compensation for 1 Key 
    Employee                             Rp  36,000,000

  • Marketing                                   Rp  25,000,000+
    TOTAL                                 Rp 335,025,000


KEY PERSONNEL

  • Djarot Adi Purwanto
    He was born in Jakarta, on April 7, 1960 and graduated from University of Indonesia, Faculty of Letters, majoring in Archeology, on 1986.

    He is very keen on photography. He was once a journalist, a researcher, and also a graphic designer. 

    He was one of the founders of Etnodata, which was very well-known in research and documentations.

  • Yoga Prima Subandono
    Born on November 30, 1964 in Purbalingga, Central Java, he was then graduated from University University of Indonesia, Faculty of Letters, majoring in Archeology, 25 years later.

    He was once a Coordinator of UI - Mapala SAR Team, a researcher with WWF in 1996, and an Event Organizer for Cakrawala Foundation.

 

  • Rizky Nur Zamzamy  
    Born on November 13, 1965. Graduated from University of Indonesia, Faculty of Letters, English Literature in 1990.

    In 1993, with 2 of his close friends and a few investors he founded MACS909 Advertising & Marketing Communications.

    In 1999, with his other close friends and an investor, he founded another advertising and marketing communications agency, called Bizavia.

    He is a copy-based Creative Director. And
    in his 12 years in advertising, he has reaped 10 Gold , 3 Silver and 6 Bronze Citra Pariwara Awards. Including "Best of the Best on Multimedia" for Starlet in 1993.


WHAT WE OFFER

  • Founding Members Partnership

    This privilege is only available in a very limited numbers to close friends of ours. 

    Here's what you should do:
    - Be a 5-Star Privilege Member of Indonesia Image for only US$120.

    Here's what you will get:
    - 0.03% Share
    - Entitled to download 120 high resolution images in ONE year.
    - Automatically become one of our resellers. You get 10% for each sales. It goes 6 levels deep. 
    - Automatically get duplicate web sites of Indonesia Image with your own unique URL.

    OR

    You can also do this:
    - Be a Lifetime Privilege Member of Indonesia Image for only US$1,000.

    Here's what you will get:
    - 0.25% Share
    - Entitled to download 1,000 high resolution images EVERY year. As long as your life time.
    - Automatically become one of our resellers. You get 10% for each sales. It goes 6 levels deep. 
    - Automatically get duplicate web sites of Indonesia Image with your own unique URL.
  • Angel Investor

    This option is available to anyone who is interested to earn residual income as long as our business exist with ONE TIME PAYMENT only.

    - Range of shares which are for sale: 5% to 40%.
    - Range of funds required: US$20,000 to US$160,000 (based on US$1 = Rp 10,000).
    - All Angel Investors have all benefits of Founding Member Partners. And more.
    - We will provide details on Cash Flow, ROI, Devidends and other things you need to know on further contact.

Contact me now to become either our Founding Member Partner or Angel Investor. Or for anything related to this project:

Email: arigola@cbn.net.id
Work phone: (62-21) 3913377
Work fax: (62-21) 3913366 
House phone: (62-21) 786-5217 or 7801673
HP: 0816-965537

 

Thank you.

Rizky Nur Zamzamy

P.S.: 
If you want to know ONE BIG SECRET which makes me very sure about the success of this project, here it is:
Allah's help.

P.P.S.:
If you want to know more about our activities once we get enough money to run the business, read on.

Activities

1.     Buy our domain name: www.indonesiaimage.com

2.     Preparing all materials needed for our Web Site:

·        Scanning 120,000 images

·        Write Killer Sales Letter. We can hire world-class masters of internet marketing, such as: Corey Rudl, Joe Vitale, Joy Abraham, or Michael Corcoran.

·        Write interesting content

·        Write compelling caption for each image, etc.

3.     Build our Web Site using world class Web Designers:

·        Primo Angeli or Gr8 Web Design Firm

4.     Automate everything with several software:

·       Mailloop for managing, receiving, sending opt-in e-mail lists up to 200,000 e-mail addresses without being accused of spamming.

·       Power Submitter for submitting our website address/URL (http://www.indonesiaimages.com) to millions or Search Engines, FFA Links and Classified Ads Sites

·       Web Position Gold for maintaining our website address in the top position in search engines, plus other benefits, such as:

1.     Generates HTML pages designed to rank near the top of the search results.

2.     Analyzes your existing Web pages and gives plain-English advice on how to improve them.

3.     Includes a simple, built-in HTML editor for fast and easy changes.

4.     Assists in uploading your new and changed pages.

5.     Submits your pages to the major search engines automatically.

6.     Reports your positions on each search engine for each keyword you are targeting.

7.     Tracks the number of visitors to your site, where they came from, and what keywords they used to find you.

8.      And much, much more

·     Autoresponder for automatically sending our newsletters and  offers as often as we want at the exact dates as we want to our opt-in email lists.

·     Verisign Site Security for keeping our site secured from hackers.

·       Assoctrac for tracking the result of our advertising and to create our own Affiliate/Referral Program.

·       E-Book Pro for creating our own e-books which cannot be copied or hijacked and for starting our Viral Marketing campaign.

·      SuperSonic for locating thousands of the right links for us and arranging the reciprocal links from high generating traffic Web Sites to ours. If one site have 100,000 visitors a day, chances are some of them will click our link and become our visitors! Multiply that with 1,000 sites or more, we can get 10,000 visitors in a very short time!

·       Verisign or ClickBank or E-Gold are companies which will provide us with software for automating on-line payment.

·       And several other software which guarantee us hands free operation.

·       Now we have a world class website which contains 120,000 slides and rich writing contents, with automated, hands-free system, completed with powerful sales letters which will motivate every single visitor to become our PAID Member.

·      These are what the visitors will experience when they visit our site:

a.   Customers visit our site.

b.   To capture their email addresses, in POP-UP WINDOW, we offer them FREE e-books. To be able to download these ebooks they should fill in a form in which they give us their FIRST NAMES, LAST NAMES, EMAIL ADDRESSES. We also stated that by filling in and sending the form they agree to be given offers by us through their email addresses. These are the ebooks they will download:

1. How To Travel To 32 Provinces of Indonesia With Less Money.

2. 10,000 Lists of 5-Stars to 3-Stars Hotels in 32 Provinces in Indonesia.

3. 20 Tips For Producing Better Photography.

4. How To Design Your Own Cards, Calendars, Ads,  etc., using Your Chosen Images.

5. Other things, such as: software or reports which are extremely interesting to our target audience/visitors.

If they don't want to download these offers and prefer to go
to our main page, that's fine. But in our Main Page they will find our sales letter which strongly explain so many benefits of our website for them. They cannot browse to enjoy thousands of our low-res slides BEFORE they become our members. Either Free or Paid. This way we can build our huge OPT-IN Email Lists in no time.

c.    Through our KILLER SALES LETTERS, we offer them irresistible offers to apply for memberships. (The type of memberships already explained before.)

d.     For every type of PAID MEMBERS we give several bonuses worth from $200 to $1,500. (The types of bonuses already explained before.)

e.      They sign up.

f.      Their e-mail addresses arranged automatically by Mailloop

g.    Our Pre-formatted confirmation letters, follow-up letters, Training Lessons, etc., will be sent automatically by our AUTORESPONDER software.

h.    Those who choose FREE MEMBERSHIP can sign up by filling in the form which contain their detail data. After signing up process is done. In their emails they will find their IDs and Passwords to login to Free Membership Area. Here, they can freely browse, copy and paste thousands of low-res images. Those who choose the PAID MEMBERSHIP go to Secure Payment Form to sign up.

i.      They fill in the form which contain their detail data and buy our membership. They can do it by credit cards online or offline, Click Bank/E-Gold Debit Card, or Snail Mail.

j.      Their credit cards or Click Bank or E-Gold Account charged.

k.     They wait several seconds for approval.

l.      After their payments have been approved, we send them emails which contains their member IDs and  passwords.

m.   We ask them to check their email to make sure that the email addresses they give us is legit and to activate their account by clicking the link we provide them with in the email.

n.    They click and activate their account.

o.    They login to Our Paid Members Area.

p.    They browse to choose the images they want.

q.   Underneath every image in Privilege (Paid) Members Area there is a link that says: "Download the High-Res Image".

r.     They click the links and begin downloading images.

t.      Downloaded process is successful.

u.    They get confirmation letters and invoices from Verisign or Click Bank or E-Gold.

v.    The money goes to Verisign or Click Bank or E-Gold.

w.   Verisign or Click Bank or E-Gold get their fee.

x.     The remaining money transferred to our bank account

y.     The whole process completed.

z.    This member becomes our potential  buyers for our back-end products.

·        What shall we do next?

5.    After our Web Site is completely designed, our automation system is already in place, all built-in software are really working, we test our Website to our target audiences using world-class research company: Betasphere.

Betasphere has around 50,000 people who are ready to give their opinion on website surveyed. We believe that some couple thousands of them are keen on photography and travel, which are perfect for us.

Here are some subjects we want to survey:

·       Is the domain name perfect?

·       Do they like our Web Site looks and designs?

·       Are the navigations easy to follow? Can they easily find the pages they want?

·       Does the Sales Letter really move them to become our members?

·       Is the pricing right (not too low or high)?

·       Are the FREE bonuses they get once they become members really valuable for them?

·       Are the quality of the images displayed and sent really great, or good, or not bad, or bad, or very bad?

·       Is the payment process really easy for them?

·       Do they get responses, confirmations, etc., quickly enough?

·       Do our banner ads, classified ads, sales letters, announcement letters, newsletter, confirmation letters, pre-formatted e-mails and other marketing tools really motivate them to act at once?

6.     We fix our Web Site based on what we learn from the TEST.

7.     We test our Web Site again.

8.     Fix again

9.     Test again

10. Our Web Site then is ready to publish to the whole world.

11. WE SHOULD UPDATE IT EVERYDAY!

12. While we are making tests, we keep adding our library of images and other contents.

We now have a tested, world class website which provides irresistible contents and offers for our selected target audience.

After we reach this stage, 
then the only way to fail is to quit.

  

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